All of the advertising on our site is fed from Baptist AdWorks. This allows us to focus on developing the site without worrying about finding advertisers and cluttering our site with banners.
Baptist Adworks is a pay-per-click advertising network, meaning that advertisers are only charged when someone actually clicks on their ads. The advertiser specifies how much they are willing to pay for each click, with a five-cent-per-click minimum. If you have advertised on Google or Yahoo, then you are familiar with how this type of ad placement works.
Those who wish to advertise on Baptistology are encouraged to open an "Advertiser" account with Baptist Adworks. By doing so, you can advertise on specific search keywords or place general ads in a very economical manner.